Masoom Minawala Mehta is a renowned Indian fashion blogger and entrepreneur, celebrated for her significant impact on the world of fashion and lifestyle influencing.
Wiki/Biography
Born on December 17th in Mumbai, Maharashtra, Masoom Minawala’s zodiac sign is Sagittarius. She completed her schooling at Mumbai’s Bombay Scottish School, where she was known for her tomboyish nature and active participation in sports, even captaining the school’s football team. Her higher education included pursuing a B.Com at H. R. College of Commerce & Economics, followed by a brief stint in a diploma arts course before ultimately finding her true calling elsewhere. She gained valuable experience through marketing internships at Brand Marketing India and prestigious companies such as Calvin Klein.
Following this, she moved to London to pursue a diploma in Fashion Styling at the University of the Arts London, a significant step in shaping her future career.
Physical Appearance
- Height (approx.): 5’4″
- Hair Colour: Brown
- Eye Colour: Black
Family & Caste
Masoom Minawala comes from a family with a background in jewelry. While details about her father remain limited, her mother’s name is Seema Minawala. She has an older brother, Dhanraj Minawala, and a sister, Ruchi Kothari. Her close family relationships have been a strong source of support throughout her career.
Husband
Masoom began dating Shailin Mehta, an Antwerp-based diamond merchant, in 2012. Their relationship blossomed, leading to their wedding in 2016. The “Shailoom” wedding garnered significant global attention, featured in prominent publications like Vogue, Harper’s Bazaar, and CNN.
Career
Masoom’s journey as a fashion blogger began in 2010 with the launch of Miss Style Fiesta, a platform showcasing personal style, inspiration, trend reports, and insights into the fashion world. This led to collaborations with numerous leading international fashion, luxury, beauty, travel, and lifestyle brands, including names such as Jimmy Choo, Yves Saint Laurent, Dior, and Gucci. Her work has been highlighted in publications like Vogue, Cosmopolitan, and CNN.
Beyond Miss Style Fiesta, she also founded Fashion Jobs India in 2013, a platform connecting fashion job seekers with employers in the industry. This demonstrates her commitment to fostering opportunities within the fashion sector.
Philanthropy
Masoom’s influence extends beyond her professional achievements. She actively participates in philanthropic endeavors. For instance, she’s been involved in a global Clarins and Grazia campaign to support the UN’s National School Feeding Programme. She also leverages her platform to empower women through initiatives like the #WomenInBusiness series on social media. Her commitment to social causes includes providing food to low-income groups affected by the COVID-19 pandemic, partnering with the Dharma Bharathi Mission in Mumbai.
Awards
Masoom’s contributions have been widely recognized through various awards:
| Year | Award |
|---|---|
| 2010 | Digital Entrepreneur |
| 2015 | Cosmopolitan E-tailer of the Year |
| 2016 | HSBC Women Entrepreneur of the Year |
| 2017 | Palladium Spotlight’s Ethnic Blogger of the Year |
| 2019 | India’s Best Luxury Fashion Blogger |
| 2019 | Social Samosas’ #30Under30 – Best Content Creator |
| 2019 | Lokmat Award for “Most Stylish Blogger” |
Favorite Things
- Street Food: Vada Pav
- Actress: Aishwarya Rai Bachchan
- Travel Destination: Paris
- Fashion Designer: Manish Malhotra
Facts/Trivia
Masoom enjoys dancing and painting in her free time. She is fluent in Hindi, English, Gujarati, Marathi, and French. She’s widely known as #MissStyleFiesta and has worked with prominent Indian fashion designers such as Manish Malhotra, Anamika Khanna, Abu Jani & Sandeep Khosla, and Sabyasachi.
Regarding Miss Style Fiesta, Masoom describes her blog as a reflection of her thoughts, a daily style chronicle, an outlet for her creativity, and a testament to her love for fashion. She believes in fostering individual style and self-expression.
